Stock Your Customers’ Kitchens with Better Houseware

Established in 1939, Better Houseware is a fourth-generation, women-owned and operated company based in New York, serving retailers across North and South America, Europe, and Asia. Committed to designing, producing, and distributing quality houseware products, they focus on providing reliable solutions across various categories to meet modern household needs. Better Houseware's mission is to create essential household products at affordable prices, with each item developed to address a specific want or need. From sink protectors and strainers to kitchen accessories like jar grippers and plate racks, Better Houseware ensures customers can effortlessly tackle daily kitchen tasks. Their wine racks offer a stylish and space-saving solution for storing wine bottles, while shelves expand storage space and organize kitchen essentials. With a range of utensils and knives, including silicone options for safety and ease of cleaning, Better Houseware caters to every cooking need. Additionally, their oven mitts, potholders, and trivets provide essential protection against hot pots and pans. For the bathroom, Better Houseware offers convenient shower caddies to keep essentials organized and accessible. With a commitment to quality and affordability, Better Houseware enhances the functionality and comfort of modern homes.
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Petra SKU: BTH12442
Part No.: 389859
Vendor SKU: 1244/2
Retail Price: $8.99
  • Set of 2 white cubette ice trays; 90 mini ice cubes per tray
  • Ideal for freezing water, juice, coffee, and more
  • Substitute for crushed ice in drinks
  • Twists to release cubes
  • BPA-free

Petra SKU: BTH1370
Part No.: 389860
Vendor SKU: 1370
Retail Price: $15.49
  • Set of 3 trivets: 6 in., 8 in., and 10 in.
  • Natural cork
  • Ultra-thick and absorbent
  • Provides protection for furniture, countertop, tabletops, and more
  • Can also attach on wall with user-supplied double-sided tape as cork board

Petra SKU: BTH1390
Part No.: 389861
Vendor SKU: 1390
Retail Price: $9.99
  • Set of four 4-in. coasters
  • Natural cork
  • Ultra-thick and absorbent
  • Provides protection for furniture, countertop, tabletops, and more
  • Can also attach on wall with user-supplied double-sided tape as a cork board

Petra SKU: BTH1417
Part No.: 389802
Vendor SKU: 1417
Retail Price: $10.99
  • Set of 2; holds a total of 6 cups or mugs
  • Space-saving solution; solves limited space in cabinet
  • No tools required; slides easily on shelf
  • Made of durable, coated steel

Petra SKU: BTH14208
Part No.: 389753
Vendor SKU: 1420.8
Retail Price: $32.99
  • 2-piece coated-steel dish drainer with cutlery holder
  • Compact size ideal for small spaces
  • Holds 8 dinner plates and more
  • Feet have scratchproof coating to protect sink and counter
  • Stainless Steel

Petra SKU: BTH1420E
Part No.: 389754
Vendor SKU: 1420/E
Retail Price: $25.99
  • 2-piece coated-steel dish drainer with cutlery holder
  • Compact size ideal for small spaces
  • Holds 8 dinner plates and more
  • Feet have scratchproof coating to protect sink and counter
  • Black

Petra SKU: BTH1420W
Part No.: 389755
Vendor SKU: 1420/W
Retail Price: $25.99
  • 2-piece coated-steel dish drainer with cutlery holder
  • Compact size ideal for small spaces
  • Holds 8 dinner plates and more
  • Feet have scratchproof coating to protect sink and counter
  • White

Petra SKU: BTH14848
Part No.: 389759
Vendor SKU: 1484.8
Retail Price: $24.99
  • Durable rack for drying dishes; sturdy, long-lasting, and prevents rusting of draining rack
  • Space saving design; dish rack fits across kitchen sink to save counter space; can also use on countertop
  • Ventilated open-wire rack; with no need for tray to catch the water as it drips directly into sink, dishes and pans dry quickly
  • Holds full-size plates; dish drying rack has small footprint but holds full-size dishes and pots
  • Non-slip handles; handles are coated, so they will not slip or scratch the sink or counter

Petra SKU: BTH14858
Part No.: 389777
Vendor SKU: 1485.8
Retail Price: $15.99
  • Prevents stains and scratches in sink
  • Accepts hot pots and pans placed directly on stainless steel
  • Cushions plates and glasses to help prevent chips and breakage
  • Feet are coated to prevent scratching
  • Open center to remove sink drainer
  • Dishwasher-safe
  • Small; Dimensions: 12 in. x 10 in. x 1 in.

Petra SKU: BTH1485A
Part No.: 389778
Vendor SKU: 1485/A
Retail Price: $10.99
  • Cushions plates and glasses to help prevent chips and breakage
  • Prevents stains and scratches in sink
  • Open center to remove sink drainer
  • Dishwasher-safe
  • Dimensions: 12 in. x 10-1/8 in. x 1 in.
  • Almond

Petra SKU: BTH1485E
Part No.: 389779
Vendor SKU: 1485/E
Retail Price: $10.99
  • Cushions plates and glasses to help prevent chips and breakage
  • Prevents stains and scratches in sink
  • Open center to remove sink drainer
  • Dishwasher-safe
  • Dimensions: 12 in. x 10-1/8 in. x 1 in.
  • Black

Petra SKU: BTH1485W
Part No.: 389780
Vendor SKU: 1485/W
Retail Price: $10.99
  • Cushions plates and glasses to help prevent chips and breakage
  • Prevents stains and scratches in sink
  • Open center to remove sink drainer
  • Dishwasher-safe
  • Dimensions: 12 in. x 10-1/8 in. x 1 in.
  • White

Petra SKU: BTH1423
Part No.: 389757
Vendor SKU: 1423
Retail Price: $26.99
  • Dish drainer secures over sink
  • Stainless steel
  • Holds up to 12 plates
  • Extendable handle adjusts to 21 in. to fit most sinks
  • Can be used on countertop

Petra SKU: BTH1423W
Part No.: 389758
Vendor SKU: 1423/W
Retail Price: $26.99
  • Dish drainer secures over sink
  • Durable white coated steel
  • Holds up to 12 plates
  • Extendable handle adjusts from 17.5 in. to 21 in. to fit most sinks
  • Can be used on countertop

Petra SKU: BTH14248
Part No.: 389774
Vendor SKU: 1424.8
Retail Price: $32.99
  • Prevents stains and scratches in sink
  • Accepts hot pots and pans placed directly on stainless steel
  • Cushions plates and glasses to help prevent chips and breakage
  • Feet are coated to prevent scratching
  • Open center to remove sink drainer
  • Dishwasher safe
  • Extra Large; Dimensions: 24 in. x 12 in. x 1 in.

Petra SKU: BTH1424E
Part No.: 389775
Vendor SKU: 1424/E
Retail Price: $29.99
  • Prevents stains and scratches in sink
  • Hot pots and pans can be placed directly on coated stainless steel
  • Cushions plates and glasses to help prevent chips and breakage
  • Feet are coated to prevent scratching
  • Open center to remove sink drainer
  • Dishwasher safe
  • Black

Petra SKU: BTH1424W
Part No.: 389776
Vendor SKU: 1424/W
Retail Price: $29.99
  • Prevents stains and scratches in sink
  • Hot pots and pans can be placed directly on coated stainless steel
  • Cushions plates and glasses to help prevent chips and breakage
  • Feet are coated to prevent scratching
  • Open center to remove sink drainer
  • Dishwasher safe
  • White

Petra SKU: BTH14868
Part No.: 389781
Vendor SKU: 1486.8
Retail Price: $19.99
  • Prevents stains and scratches in sink
  • Accepts hot pots and pans placed directly on stainless steel
  • Cushions plates and glasses to help prevent chips and breakage
  • Feet are coated to prevent scratching
  • Open center to remove sink drainer
  • Dishwasher safe
  • Medium; Dimensions: 16-3/8 in. x 12-5/8 in. x 1 in.

Petra SKU: BTH1486A
Part No.: 389782
Vendor SKU: 1486/A
Retail Price: $14.50
  • Cushions plates and glasses to help prevent chips and breakage
  • Prevents stains and scratches in sink
  • Open center to remove sink drainer
  • Dishwasher-safe
  • Dimensions: 16-1/4 in. x 12-5/8 in. x 1 in.
  • Almond

Petra SKU: BTH1486E
Part No.: 389783
Vendor SKU: 1486/E
Retail Price: $14.50
  • Cushions plates and glasses to help prevent chips and breakage
  • Prevents stains and scratches in sink
  • Open center to remove sink drainer
  • Dishwasher-safe
  • Dimensions: 16-1/4 in. x 12-5/8 in. x 1 in.
  • Black

Petra SKU: BTH1486W
Part No.: 389784
Vendor SKU: 1486/W
Retail Price: $14.50
  • Cushions plates and glasses to help prevent chips and breakage
  • Prevents stains and scratches in sink
  • Open center to remove sink drainer
  • Dishwasher-safe
  • Dimensions: 16-1/4 in. x 12-5/8 in. x 1 in.
  • White

Petra SKU: BTH14878
Part No.: 389785
Vendor SKU: 1487.8
Retail Price: $25.99
  • Prevents stains and scratches in sink
  • Accepts hot pots and pans placed directly on stainless steel
  • Cushions plates and glasses to help prevent chips and breakage
  • Feet are coated to prevent scratching
  • Open center to remove sink drainer
  • Dishwasher safe
  • Large; Dimensions: 18-1/8 in. x 12-1/2 in. x 1 in.

Petra SKU: BTH1425
Part No.: 389828
Vendor SKU: 1425
Retail Price: $14.99
  • Made of chrome; no need to wait for iron to cool before putting it away
  • Hangs on wall in laundry room or closet to keep ironing board and iron organized, and out of the way
  • Space-saving design; storage frame only requires few inches of depth, so it can be installed almost anywhere
  • Includes wall-mounting hardware

Petra SKU: BTH1431CR
Part No.: 389791
Vendor SKU: 1431/CR
Retail Price: $13.99
  • Fits most Better Houseware dish racks
  • May also be hung from wall grid
  • Coated steel wire; 3 compartments
  • Dimensions: 7-3/4 in. L x 2-3/4 in. D x 4-3/8 in. H
  • Chrome

Petra SKU: BTH1431E
Part No.: 389792
Vendor SKU: 1431/E
Retail Price: $13.99
  • Fits most Better Houseware dish racks
  • May also be hung from wall grid
  • Coated steel wire; 3 compartments
  • Dimensions: 7-3/4 in. L x 2-3/4 in. D x 4-3/8 in. H
  • Black

Petra SKU: BTH1431W
Part No.: 389793
Vendor SKU: 1431/W
Retail Price: $13.99
  • Fits most Better Houseware dish racks
  • May also be hung from wall grid
  • Coated steel wire; 3 compartments
  • Dimensions: 7-3/4 in. L x 2-3/4 in. D x 4-3/8 in. H
  • White

Petra SKU: BTH1434
Part No.: 389770
Vendor SKU: 1434
Retail Price: $26.99
  • Multi-functional: drying rack, trivet, drying and rinsing fruit and vegetables
  • Nonslip surface secures and protects fragile glass and dishware
  • Heat-resistant to 400°F
  • Dishwasher safe
  • Rolls up when not in use

Petra SKU: BTH1487A
Part No.: 389786
Vendor SKU: 1487/A
Retail Price: $19.99
  • Cushions plates and glasses to help prevent chips and breakage
  • Prevents stains and scratches in sink
  • Open center to remove sink drainer
  • Dishwasher-safe
  • Dimensions: 18-1/4 in. x 12-3/4 in. x 1 in.
  • Almond

Petra SKU: BTH1487E
Part No.: 389787
Vendor SKU: 1487/E
Retail Price: $19.99
  • Cushions plates and glasses to help prevent chips and breakage
  • Prevents stains and scratches in sink
  • Open center to remove sink drainer
  • Dishwasher-safe
  • Dimensions: 18-1/4 in. x 12-3/4 in. x 1 in.
  • Black

Petra SKU: BTH1487W
Part No.: 389788
Vendor SKU: 1487/W
Retail Price: $19.99
  • Cushions plates and glasses to help prevent chips and breakage
  • Prevents stains and scratches in sink
  • Open center to remove sink drainer
  • Dishwasher-safe
  • Dimensions: 18-1/4 in. x 12-3/4 in. x 1 in.
  • White

Petra SKU: BTH1489E
Part No.: 389760
Vendor SKU: 1489/E
Retail Price: $28.99
  • Holds up to 23 dinner plates, with loops for cups, glasses, and stemware and room below on shelf for accessories, pots, and pans
  • Made of sturdy coated steel for long-lasting durability
  • Holds dishes without taking up much visual or actual space
  • Folds flat when not in use
  • Dimensions: 18 in. x 12-1/4 in. x 10-3/4 in. H
  • Black

Petra SKU: BTH1489W
Part No.: 389761
Vendor SKU: 1489/W
Retail Price: $28.99
  • Holds up to 23 dinner plates, with loops for cups, glasses, and stemware and room below on shelf for accessories, pots, and pans
  • Made of sturdy coated steel for long-lasting durability
  • Holds dishes without taking up much visual or actual space
  • Folds flat when not in use
  • Dimensions: 18 in. x 12-1/4 in. x 10-3/4 in. H
  • White

Petra SKU: BTH14646
Part No.: 389808
Vendor SKU: 1464.6
Retail Price: $7.99
  • Creates more space in cluttered kitchen cabinets and pantries
  • Made of durable chrome
  • Mounts to wall or inside cabinet
  • Dimensions: 11-1/4 in. L x 3 in. D x 2-1/4 in. H
  • Includes mounting hardware

Petra SKU: BTH14805
Part No.: 389764
Vendor SKU: 1480.5
Retail Price: $21.99
  • Flexible polyethylene plastic
  • Lip hangs over edge of sink
  • Lightweight and slim design
  • Can be used alone or under dish drainer
  • Easy to clean
  • Dimensions: 19-1/2 in. x 15-1/2 in. x 1-1/4 in.
  • Metallic

Petra SKU: BTH14809
Part No.: 389765
Vendor SKU: 1480.9
Retail Price: $21.99
  • Flexible polyethylene plastic
  • Lip hangs over edge of sink
  • Lightweight and slim design
  • Can be used alone or under dish drainer
  • Easy to clean
  • Dimensions: 19-1/2 in. x 15-1/2 in. x 1-1/4 in.
  • Frosted

Petra SKU: BTH1480A
Part No.: 389766
Vendor SKU: 1480/A
Retail Price: $21.99
  • Flexible polyethylene plastic
  • Lip hangs over edge of sink
  • Lightweight and slim design
  • Can be used alone or under dish drainer
  • Easy to clean
  • Dimensions: 19-1/2 in. x 15-1/2 in. x 1-1/4 in.
  • Almond

Petra SKU: BTH1480E
Part No.: 389767
Vendor SKU: 1480/E
Retail Price: $21.99
  • Flexible polyethylene plastic
  • Lip hangs over edge of sink
  • Lightweight and slim design
  • Can be used alone or under dish drainer
  • Easy to clean
  • Dimensions: 19-1/2 in. x 15-1/2 in. x 1-1/4 in.
  • Black

Petra SKU: BTH14933
Part No.: 389805
Vendor SKU: 1493.3
Retail Price: $17.99
  • Ideal for kitchen or office storage
  • Coated-steel wire rack works to store large size items
  • 4 divider slots help store awkwardly sized items securely, such as large plates, serving trays, cookie sheets, and more
  • Each slot is approximately 2.5 in. wide
  • Durable organizer; rack will stand up to heavy items
  • Dimensions: 10-3/4 in. x 10-1/4 in. x 7-1/2 in. H

Petra SKU: BTH1494
Part No.: 389807
Vendor SKU: 1494
Retail Price: $9.99
  • Holds plates vertically
  • Made of durable coated steel
  • No mounting or installation required
  • Fits pot lid, cutting board holder, cookie sheet, pan, or bakeware organization
  • Dimensions: 10-3/4 in. x 4-3/4 in. x 4-3/4 in.

Petra SKU: BTH14944
Part No.: 389806
Vendor SKU: 1494/4
Retail Price: $10.99
  • Holds plates vertically
  • Made of durable chrome
  • No mounting or installation required
  • Fits pot lid, cutting board holder, cookie sheet, pan, or bakeware organization
  • Dimensions: 15 in. x 4-3/4 in. x 4-3/4 in.

Petra SKU: BTH1495
Part No.: 389809
Vendor SKU: 1495
Retail Price: $14.99
  • Neat and efficient storage solution for ice trays in freezer
  • Up to 3 ice trays fit on organizer
  • Handy top shelf can be used for small items
  • Made of durable white coated steel
  • Dimensions: 9-3/4 in. x 5-1/4 in. x 5-3/4 in. H

Petra SKU: BTH14966
Part No.: 389810
Vendor SKU: 1496.6
Retail Price: $14.99
  • Space-saving, slim design maximizes storage space while keeping drinks easily accessible
  • Neat and efficient solution to loose soda cans
  • Can be used in refrigerator, cabinets, and closets
  • Made of polished chrome

Petra SKU: BTH1480W
Part No.: 389768
Vendor SKU: 1480/W
Retail Price: $21.99
  • Flexible polyethylene plastic
  • Lip hangs over edge of sink
  • Lightweight and slim design
  • Can be used alone or under dish drainer
  • Easy to clean
  • Dimensions: 19-1/2 in. x 15-1/2 in. x 1-1/4 in.
  • White

Petra SKU: BTH14819
Part No.: 389794
Vendor SKU: 1481.9
Retail Price: $8.99
  • Fits on most Better Houseware folding dish racks
  • Hooks over the side of drainer
  • Made of durable, clear plastic for years of quality use
  • 3 compartments
  • Dimensions: 7-1/2 in. L x 2-1/4 in. D x 4 in. H

Petra SKU: BTH1565
Part No.: 389821
Vendor SKU: 1565
Retail Price: $6.99
  • Set of 2 jumbo clips
  • Super strong grip
  • Swivel clip
  • Can be positioned on shower rod for drying towels, swimsuits and hand-washables, and more
  • Indispensable in laundry room, office, or workshop
  • Ideal to hang hand towels in kitchen and bathroom
  • Dimensions: 4-1/4 in. H

Petra SKU: BTH158
Part No.: 389846
Vendor SKU: 158
Retail Price: $12.99
  • Helps prevent burning of food or sauce, especially when cooking meatballs, hearty soups, sauce or melting chocolate
  • Adds layer of protection between burner and bottom of pan
  • Keeps pot heated evenly
  • Protects bottom of pot from being burnt
  • Stay-cool wood handle

Petra SKU: BTH2490
Part No.: 389819
Vendor SKU: 2490
Retail Price: $26.99
  • Wall-mounted towel bar made of rustproof stainless steel
  • 3 swing-out arms separate damp towels for quick drying
  • Space-efficient design; hidden hardware
  • Dimensions: 12 in. x 3-1/8 in.
  • Includes mounting hardware and easy to install template

Petra SKU: BTH308
Part No.: 389862
Vendor SKU: 308
Retail Price: $14.99
  • Set of 5 different color-tipped straws with single cleaning brush
  • Ideal for cold and hot drinks
  • Hygienic: clear glass allows for visual assistance to ensure all bacteria and residue are gone and straw is ready for the next use
  • Made of durable borosilicate glass; ultra-durable borosilicate glass is shatter- and break-resistant and tolerant to temperature changes
  • No aftertaste, unlike metal straws
  • BPA-free
  • Reusable and dishwasher safe
  • 10 in. L
  • Standard

Petra SKU: BTH309
Part No.: 389863
Vendor SKU: 309
Retail Price: $15.99
  • Set of 5 different color-tipped straws with single cleaning brush
  • Ideal for cold and hot drinks
  • Hygienic: clear glass allows for visual assistance to ensure all bacteria and residue are gone and straw is ready for the next use
  • Made of durable borosilicate glass; ultra-durable borosilicate glass is shatter- and break-resistant and tolerant to temperature changes
  • No aftertaste, unlike metal straws
  • BPA-free
  • Reusable and dishwasher safe
  • 10 in. L
  • Extra-Wide

Petra SKU: BTH31485
Part No.: 389771
Vendor SKU: 31485
Retail Price: $19.99
  • Multifunctional: sink protector, cooling rack, trivet, and drying rack
  • Can be placed inside kitchen sink to protect surface and dishes and raise them above draining water
  • Can be placed on counter as drying rack for fragile to heavy items like stemware, cookware, cups, and mugs
  • Can be used as cooling rack for baked goods or large trivet for cookware
  • Heat-resistant to 400°F
  • Silicone-coated steel
  • Nonslip surface secures and protects fragile glass/dishware
  • Compact storage; rolls right up
  • Dishwasher-safe and easy to clean
  • Small; Dimensions: 12 in. x 10 in. x 1/2 in.