Stock Your Customers’ Kitchens with Better Houseware

Established in 1939, Better Houseware is a fourth-generation, women-owned and operated company based in New York, serving retailers across North and South America, Europe, and Asia. Committed to designing, producing, and distributing quality houseware products, they focus on providing reliable solutions across various categories to meet modern household needs. Better Houseware's mission is to create essential household products at affordable prices, with each item developed to address a specific want or need. From sink protectors and strainers to kitchen accessories like jar grippers and plate racks, Better Houseware ensures customers can effortlessly tackle daily kitchen tasks. Their wine racks offer a stylish and space-saving solution for storing wine bottles, while shelves expand storage space and organize kitchen essentials. With a range of utensils and knives, including silicone options for safety and ease of cleaning, Better Houseware caters to every cooking need. Additionally, their oven mitts, potholders, and trivets provide essential protection against hot pots and pans. For the bathroom, Better Houseware offers convenient shower caddies to keep essentials organized and accessible. With a commitment to quality and affordability, Better Houseware enhances the functionality and comfort of modern homes.
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Petra SKU: BTH1593
Part No.: 389855
Vendor SKU: 1593
Retail Price: $12.99
  • Made from durable cotton with silicone treatment
  • Heat-resistant to safely remove dishes from oven, hot pots from stove, and items from grill
  • Easy to clean
  • Made in the USA
  • 15 in. long

Petra SKU: BTH165C
Part No.: 389832
Vendor SKU: 165/C
Retail Price: $9.99
  • Cuts or crimps dough, ravioli, pies, or clay
  • 1 in. to 0.5 in. diameter stainless steel wheel
  • Comfortable plastic handle
  • Dishwasher safe

Petra SKU: BTH31487
Part No.: 389773
Vendor SKU: 31487
Retail Price: $29.99
  • Multifunctional: sink protector, cooling rack, trivet, and drying rack
  • Can be placed inside kitchen sink to protect surface and dishes and raise them above draining water
  • Can be placed on counter as drying rack for fragile to heavy items like stemware, cookware, cups, and mugs
  • Can be used as cooling rack for baked goods or large trivet for cookware
  • Heat-resistant to 400°F
  • Silicone-coated steel
  • Nonslip surface secures and protects fragile glass/dishware
  • Compact storage; rolls right up
  • Dishwasher-safe and easy to clean
  • Large; Dimensions: 18 in. x 12 in. x 1/2 in.

Petra SKU: BTH3423
Part No.: 389756
Vendor SKU: 3423
Retail Price: $39.99
  • Set includes stainless steel rack, clear tray, and clear cutlery holder
  • Ideal for smaller kitchens
  • Holds 12 dinner plates and cutlery
  • Dishes drain quickly in compact stainless steel rack
  • Space-saving: covers less than 1 sq. ft. of space
  • Can sit inside sink or on countertop

Petra SKU: BTH34413F
Part No.: 389763
Vendor SKU: 344/13F
Retail Price: $36.99
  • Frosted acrylic with pebble finish
  • Dual-purpose: drain board and cutting board
  • Over-the-counter lip helps prevent board from slipping
  • Slanted drain board for efficient draining
  • Flips over to use as cutting board with raised sides to prevent food from falling off
  • Dimensions: 19 in. x 14-1/2 in. x 2 in.

Petra SKU: BTH180
Part No.: 389799
Vendor SKU: 180
Retail Price: $14.99
  • Designed to declutter and maximize space in every room of home and office
  • Provides storage in unused space in cabinets and closets
  • Made of durable white-coated steel
  • Easy to clean
  • Dimensions: 18 in. x 9 in. x 8-3/4 in. H

Petra SKU: BTH185
Part No.: 389800
Vendor SKU: 185
Retail Price: $6.99
  • Designed to declutter and maximize space in every room of home and office
  • Provides storage in unused space in cabinets and closets
  • Made of durable coated steel
  • Easy to clean
  • Small; dimensions: 11 in. x 5-1/4 in. x 5-1/4 in. H
  • White

Petra SKU: BTH185B
Part No.: 389811
Vendor SKU: 185/B
Retail Price: $8.99
  • Designed to declutter and maximize space in every room of home and office
  • Provides storage in unused space in cabinets and closets
  • Made of durable coated steel
  • Easy to clean
  • Small; dimensions: 11 in. x 5-1/4 in. x 5-1/4 in. H
  • Brass

Petra SKU: BTH186
Part No.: 389801
Vendor SKU: 186
Retail Price: $11.99
  • Designed to declutter and maximize space in every room of home and office
  • Provides storage in unused space in cabinets and closets
  • Made of durable coated steel
  • Easy to clean
  • Dimensions: 17 in. x 8-1/2 in. x 5-3/4 in. H
  • White

Petra SKU: BTH1869
Part No.: 389813
Vendor SKU: 186.9
Retail Price: $19.99
  • Sturdy solid shelf with raised sides and folding legs
  • Doubles storage space
  • Ideal for kitchen, pantry, bathroom, or office
  • Lightweight, shatter-resistant, and recyclable
  • Easy to assemble; no tools required
  • Dimensions: 12-3/4 in. x 8-3/4 in. x 6-3/4 in. H

Petra SKU: BTH34895
Part No.: 389762
Vendor SKU: 3489.5
Retail Price: $29.99
  • Holds dishes without taking up much visual or actual space
  • Holds up to 23 dinner plates, with loops for cups, glasses and stemware, and room below on the shelf for accessories, pots, and pans
  • Made of sturdy steel for long-lasting durability
  • X design folds flat when not in use
  • Dimensions: 18 in. x 12-1/4 in. x 10-3/4 in. H

Petra SKU: BTH3500B
Part No.: 389830
Vendor SKU: 3500/B
Retail Price: $26.99
  • 5-piece set includes slotted turner, mixing spoon, spatula, slotted spoon, and ladle
  • Ideal for nonstick cookware
  • Heat-resistant
  • BPA-free; FDA-approved silicone
  • Dishwasher safe
  • Blue

Petra SKU: BTH3500G
Part No.: 389829
Vendor SKU: 3500/G
Retail Price: $26.99
  • 5-piece set includes slotted turner, mixing spoon, spatula, slotted spoon, and ladle
  • Ideal for nonstick cookware
  • Heat-resistant
  • BPA-free; FDA-approved silicone
  • Dishwasher safe
  • Green

Petra SKU: BTH3500R
Part No.: 389831
Vendor SKU: 3500/R
Retail Price: $26.99
  • 5-piece set includes slotted turner, mixing spoon, spatula, slotted spoon, and ladle
  • Ideal for nonstick cookware
  • Heat-resistant
  • BPA-free; FDA-approved silicone
  • Dishwasher safe
  • Red

Petra SKU: BTH3710
Part No.: 389841
Vendor SKU: 3710
Retail Price: $7.99
  • Prevents spattering
  • 10-in. diameter fits standard dinner plates
  • Keeps food hot until served
  • Top-rack dishwasher safe

Petra SKU: BTH186B
Part No.: 389812
Vendor SKU: 186/B
Retail Price: $12.99
  • Designed to declutter and maximize space in every room of home and office
  • Provides storage in unused space in cabinets and closets
  • Made of durable coated steel
  • Easy to clean
  • Medium; dimensions: 17 in. x 8-1/2 in. x 5-3/4 in. H
  • Brass

Petra SKU: BTH18740W
Part No.: 389803
Vendor SKU: 18740/W
Retail Price: $14.99
  • Utilizes wasted space between cabinet shelves
  • Slides easily onto shelf
  • Durable coated steel
  • No mounting hardware
  • Dimensions: 16 in. W x 9-1/2 in. D x 5 in. H

Petra SKU: BTH1961
Part No.: 389822
Vendor SKU: 1961
Retail Price: $14.99
  • Contemporary, rounded hook design not only attractive but functional, preventing marks on sweaters or other garments
  • Space-efficient, versatile rack features 10 hooks (2 tiers of 5 hooks) to organize bags, coats, scarves, hats, and more
  • Maximizes space in closet, bath, bedroom, and laundry room
  • Slides over any door; no hardware required
  • 20 in. W

Petra SKU: BTH1961B
Part No.: 389823
Vendor SKU: 1961/B
Retail Price: $14.99
  • Contemporary, rounded hook design not only attractive but functional, preventing marks on sweaters or other garments
  • Space-efficient, versatile rack features 5 hooks to organize bags, coats, scarves, hats, and more
  • Maximizes space in closet, bath, bed room, and laundry room
  • Slides over any door; no hardware required
  • 15 in. W

Petra SKU: BTH406
Part No.: 389836
Vendor SKU: 406
Retail Price: $15.99
  • Stainless steel blade
  • Angled tip of knife effortlessly separates grapefruit membrane from pulp
  • Double-serrated blade
  • Can also be used to cut the membrane inside of peppers
  • Comfortable, ergonomically-designed nylon handle offers nonslip grip
  • Dishwasher safe

Petra SKU: BTH409C
Part No.: 389833
Vendor SKU: 409/C
Retail Price: $6.99
  • Slotted spatula permits oil to drain off fried foods
  • Easily lifts pastries and cookies
  • Stainless steel blade
  • Wood handle
  • Easy to clean
  • Dishwasher safe
  • Dimensions: 8-1/4 in. L

Petra SKU: BTH41485
Part No.: 389789
Vendor SKU: 41485
Retail Price: $7.99
  • Protects sink from scratching
  • Protects dinnerware, glasses, and cups from breaking and chipping
  • Stemware and china won't tip or chip
  • Flat, even surface of mat protects crystal and dinnerware from mishaps during hand washing
  • Clear and flexible PVC
  • Small; 12 in. x 11 in.

Petra SKU: BTH41486
Part No.: 389790
Vendor SKU: 41486
Retail Price: $9.99
  • Protects sink from scratching
  • Protects dinnerware, glasses, and cups from breaking and chipping
  • Stemware and china won't tip or chip
  • Flat, even surface of mat protects crystal and dinnerware from mishaps during hand washing
  • Clear and flexible PVC
  • Medium; 16 in. x 12 in.

Petra SKU: BTH2406
Part No.: 389814
Vendor SKU: 2406
Retail Price: $24.95
  • Keeps paper towels close at hand
  • Features 2 industrial-strength magnets
  • Adheres to steel surface
  • Ideal solution when there's not extra counter space
  • Stainless steel

Petra SKU: BTH2408
Part No.: 389815
Vendor SKU: 2408
Retail Price: $22.95
  • Ideal solution when there's not much extra counter or drawer space
  • 2 industrial-strength magnets
  • Adheres to steel surface
  • Stainless steel

Petra SKU: BTH2409
Part No.: 389816
Vendor SKU: 2409
Retail Price: $24.95
  • Inner and outer towel bars; keeps towels close at hand
  • Ideal solution when there's not much extra counter or drawer space
  • 2 industrial-strength magnets
  • Adheres to steel surface
  • Stainless steel
  • Dimensions: 12 in. wide

Petra SKU: BTH2411
Part No.: 389817
Vendor SKU: 2411
Retail Price: $9.99
  • Easily creates place to hang keys, pot holders, dish towels, jackets, robes, aprons, or pet leashes
  • Safety-tipped: end of hook is coated with elongated rubber cap to protect clothing and other items being hung on it
  • Features industrial-strength magnet
  • Adheres to steel surface
  • Attaches to steel refrigerator, security door, file cabinet, BBQ grill, washing machine, and more
  • Stainless steel

Petra SKU: BTH2412
Part No.: 389818
Vendor SKU: 2412
Retail Price: $12.99
  • Easily creates place to hang keys, pot holders, dish towels, jackets, robes, aprons, and pet leashes
  • Safety-tipped: end of hooks are coated with elongated rubber cap to protect clothing and other items being hung on it
  • Features industrial-strength magnet
  • Adheres to steel surface
  • Attaches to steel refrigerator, security door, file cabinet, BBQ grill, washing machine, and more
  • Stainless steel

Petra SKU: BTH617
Part No.: 389804
Vendor SKU: 617
Retail Price: $22.99
  • Metallic coated steel
  • Free-standing 4-bottle modular wine rack for custom design
  • Stackable; can stack multiple racks or be used as stand-alone
  • Compact attractive storage on countertop or in cabinet
  • No assembly required
  • Each rack sold separately
  • Dimensions: 15 in. x 8 in. x 3 in. H

Petra SKU: BTH720
Part No.: 389795
Vendor SKU: 720
Retail Price: $2.99
  • Long-lasting protection against clogging
  • Rust-free
  • Drainer allows liquid to flow seamlessly into the drain while it blocks food particles
  • Flat rim rests over sink's drain
  • Dishwasher safe
  • Dimensions: 4-1/2 in. overall; inner: 2-3/4 in.

Petra SKU: BTH724
Part No.: 389796
Vendor SKU: 724
Retail Price: $9.99
  • Fits in sink corner; ideal for collecting food and vegetable scraps or organizing sponges and dish brushes
  • Takes up little space in sink while easily separating peels and seeds from prepped fruits and vegetables
  • Keeps sink and kitchen tidy
  • Compact design fits into most sinks to dry vegetables, dishes, and more
  • Small feet on base allow for drip drying
  • Dimensions: 9-1/2 in. x 8 in. x 3-1/4 in. H

Petra SKU: BTH725
Part No.: 389797
Vendor SKU: 725
Retail Price: $9.99
  • Fits in sink corner; ideal for collecting food and vegetable scraps or organizing sponges and dish brushes
  • Takes up little space in sink while easily separating peels and seeds from prepped fruits and vegetables
  • Keeps sink and kitchen tidy
  • Compact design fits into most sinks to dry vegetables, dishes, and more
  • Small feet on base allow for drip drying
  • Dimensions: 9-3/4 in. x 7-1/2 in. x 3-1/4 in. H

Petra SKU: BTH726
Part No.: 389798
Vendor SKU: 726
Retail Price: $16.99
  • Fits in sink corner; ideal for collecting food and vegetable scraps or organizing sponges and dish brushes
  • Takes up little space in sink while easily separating peels and seeds from prepped fruits and vegetables
  • Keeps sink and kitchen tidy
  • Compact design fits into most sinks to dry vegetables, dishes, and more
  • Small feet on base allow for drip drying
  • Dimensions: 9-1/2 in. x 8 in. x 3-1/4 in. H

Petra SKU: BTH732B
Part No.: 389839
Vendor SKU: 732/B
Retail Price: $22.99
  • 4-qt. capacity
  • Multipurpose: colander, steamer insert, and no boil-over vented lid
  • Space saving; expands for use, collapses for storage; 1-3/4 in. thick when collapsed
  • Heat-resistant; made of FDA-approved silicone; BPA-free
  • Dishwasher safe
  • Dimensions when fully opened: 11 in. x 10 in. x 5-3/4 in.
  • Blue

Petra SKU: BTH732R
Part No.: 389840
Vendor SKU: 732/R
Retail Price: $22.99
  • 4-qt. capacity
  • Multipurpose: colander, steamer insert, and no boil-over vented lid
  • Space saving; expands for use, collapses for storage; 1-3/4 in. thick when collapsed
  • Heat-resistant; made of FDA-approved silicone; BPA-free
  • Dishwasher safe
  • Dimensions when fully opened: 11 in. x 10 in. x 5-3/4 in.
  • Red

Petra SKU: BTH74709
Part No.: 389842
Vendor SKU: 74709
Retail Price: $22.99
  • Stainless steel sifter sieve for sifting and aerating flour
  • Helps flour mix with liquid
  • Can also be used as colander and strainer
  • Fine mesh bottom
  • 50 Mesh

Petra SKU: BTH7470930
Part No.: 389843
Vendor SKU: 74709-30
Retail Price: $22.99
  • Stainless steel sifter sieve for sifting and aerating flour
  • Helps flour mix with liquid
  • Can also be used as colander and strainer
  • Fine mesh bottom
  • 30 Mesh

Petra SKU: BTH77
Part No.: 389834
Vendor SKU: 77
Retail Price: $4.99
  • Set of 2
  • Rubber grips lid, making jar opening quick and easy
  • Ideal for small to large lids
  • Doubles as rubber mat to hold wet or slippery objects
  • Dimensions, each: 7-1/4 in. x 7-1/4 in.

Petra SKU: BTH78
Part No.: 389835
Vendor SKU: 78
Retail Price: $6.99
  • Simple to use; handle is easy to grip and hold and is ideal for those with limited hand strength, hand injuries, or those suffering from arthritis
  • Rubber grips lid making jar opening quick and easy
  • Ideal for small to large lids
  • Essential for every kitchen
  • Fits practically any size bottle or jar

Petra SKU: BTH880
Part No.: 389827
Vendor SKU: 880
Retail Price: $15.99
  • Creates space for drip-drying garments virtually anywhere
  • Extends up to 94 in.
  • Retracts when not in use
  • Chrome-plated finish resists rust
  • Easily installed over a bath tub or in a laundry room to dry fine washables and hand washables
  • Includes mounting hardware

Petra SKU: BTH8862
Part No.: 389825
Vendor SKU: 886.2
Retail Price: $45.00
  • Heavy-gauge, rustproof anodized aluminum with satin finish
  • Hangs securely from shower head with nonslip clip
  • Extra-wide and tall shelves for extra-large bottles
  • 2 hooks for loofahs and washcloths and 1 soap holder/accessory shelf
  • Gold

Petra SKU: BTH8865
Part No.: 389824
Vendor SKU: 886.5
Retail Price: $45.00
  • Heavy-gauge, rustproof anodized aluminum with satin finish
  • Hangs securely from shower head with nonslip clip
  • Extra-wide and tall shelves for extra-large bottles
  • 2 hooks for loofahs and washcloths and 1 soap holder/accessory shelf
  • Metallic

Petra SKU: BTH888W
Part No.: 389826
Vendor SKU: 888/W
Retail Price: $28.99
  • Made of heavy, durable coated steel
  • Hangs securely from shower head with nonslip clip and suction cups
  • 2 wide and tall shelves for large bottles
  • 2 hooks for loofahs and washcloths and 1 soap holder/accessory shelf
  • Dimensions: 9 in. x 3-3/4 in. x 25 in. H

Petra SKU: BTH937
Part No.: 389858
Vendor SKU: 93/7
Retail Price: $5.99
  • Ideal tools for parties, dinner, afternoon tea, buffet, catering, wedding celebrations, or daily use for home, hotel and restaurant
  • Premium-quality stainless steel
  • Dishwasher safe
  • Tongs come with lock
  • Set of 2

Petra SKU: BTH01482E
Part No.: 393880
Vendor SKU: 1482/E
Retail Price: $14.99
  • Made from polyethylene plastic
  • Accommodates small dish racks
  • Dimensions: 17 in. x 13.5 in. x 1.25 in.
  • Black

Petra SKU: BTH14835
Part No.: 393877
Vendor SKU: 1483.5
Retail Price: $19.99
  • Holds 18 dinner plates and more
  • Compatible with Jr. Drain Board, sold separately
  • Coated steel
  • Folds flat when not in use
  • Dimensions, unfolded: 13.75 in. x 12.5 in. x 10.75 in. H
  • Metallic

Petra SKU: BTH1802
Part No.: 393894
Vendor SKU: 180/2
Retail Price: $19.99
  • White coated steel
  • For use on countertops, shelving, cabinets, etc.
  • Expands in length from 18.25 in. up to 35 in.
  • Dimensions: 18.25 in. x 9 in. x 8.75 in.
  • Large

Petra SKU: BTH51487
Part No.: 393888
Vendor SKU: 51487
Retail Price: $19.99
  • Heavy-gauge coated steel sink protectors
  • Designed to fit D-shaped sinks with an opening for removable drain cover
  • Feet raise your dishes and cutlery above draining water
  • Dimensions: 18-1/2 in. x 13-3/8 in. x 1-1/2 in. H
  • White

Petra SKU: BTH14825
Part No.: 393882
Vendor SKU: 1482.5
Retail Price: $14.99
  • Made from polyethylene plastic
  • Accommodates small dish racks
  • Dimensions: 17 in. x 13.5 in. x 1.25 in.
  • Metallic

Petra SKU: BTH14829
Part No.: 393881
Vendor SKU: 1482.9
Retail Price: $14.99
  • Made from polyethylene plastic
  • Accommodates small dish racks
  • Dimensions: 17 in. x 13.5 in. x 1.25 in.
  • Frosted